On target
Designed especially for academic and/or administrative directors, associate and/or assistant directors, and others who are responsible for recruiting and marketing of Executive MBA Programs, the EMBAC Marketing & Admissions Program offers valuable perspectives and knowledge about the nature of the Executive MBA in today's marketplace.
The program covers key content areas that include:
- Differentiating your program and building a strong brand
- Developing a content strategy that engages prospective students
- Making the most of assessments and interviewing to identify and recruit talent
- Applying best practices that relate to marketing, admissions, and candidate selection
- Facing the challenges of an ever-changing environment
It also features:
- Networking opportunities with your peers throughout the world
- Cutting-edge ideas that you can apply immediately
- Customized case studies
- Interactive exercises that give participants opportunities to learn from each other
- Experts in core content areas as instructors
The next EMBAC Marketing and Admissions Program will take place in March 2024. Look for registration information later this year.
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